"The Colonel" Joins BodogFight Commentary Team

"The Colonel" Joins BodogFight Commentary Team

For Immediate Release

April 4, 2007

One of the most famous voices in sports broadcasting is joining the BodogFight family. Veteran play-by-play announcer Bob Sheridan-the man who called the Rumble in the Jungle-will make his BodogFight debut at the much-anticipated pay-per-view BodogFight: Fedor Emelianenko vs Matt Lindland, Clash of the Nations.

"The Colonel" will team up with MMA broadcasters Paul Lazenby, Jeff Osborne, and roving reporter Aleks Paunovic for the event, which is set to take place April 14th at the ICE Palace in St. Petersburg, Russia.

"We are delighted to welcome 'The Colonel' to our broadcast crew," said Bodog Entertainment Founder Calvin Ayre. "As someone who has been in the fight game since 1966, he brings with him a great deal of broadcasting experience. Fans will instantly recognize his venerable voice, and his exhilarating style is sure to match the excitement of the sport itself."

A master on the microphone, Sheridan is perhaps best known among boxing fans for calling more than 800 championship bouts. His voice provided the soundtrack for some of history's biggest fights, including Muhammad Ali versus George Foreman in Zaire and Ali versus Joe Frazier in Manila. He's been ringside for epic battles featuring Sugar Ray Leonard, Marvin Hagler, and Roberto Duran, and was behind the microphone when Mike Tyson bit off part of Evander Holyfield's ear.

According to Sheridan, the key to his longevity is painstaking preparation, which does not alter with who's in the ring.

"I prepare for every fight today like it was my first, and I prepare for each undercard fight the same way I prepare for the main event," he said.

Fight fans will hear more from "The Colonel" beginning April 17th when BodogFight returns to Costa Rica for a whole new season! For more information, visit www.BodogFight.com.

About Bodog Entertainment

Bodog Entertainment offers a host of entertainment services, including: an international television production division, which produces television series, such as BodogFight (BodogFight.com) and Calvin Ayre Wild Card Poker (Bodog.TV); an international record label (BodogMusic.com); a million-dollar band search competition (BodogBattle.com); a publishing division (with an online magazine, BodogNation.com, and blog, BodogBeat.com); and an events department renowned for producing parties that are stunning, chic and celebrity-filled. Bodog Entertainment Founder Calvin Ayre, who is recognized as a world authority on branding in the digital entertainment industry, was featured on the cover of Forbes magazine's best-selling "Billionaires" issue in March 2006. For more information, contact Media Relations at 1-866-892-3371, or press@bodog.tv. BODOG is a registered trademark of Bodog Entertainment Group.
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